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As you likely guessed from the name, the RebelRebel Podcast is a show about rebels. It's not only about business, but the people who go against the grain and choose to live life on their terms. They're rebels.

Rebels have their own rules and code. Sometimes they've known all along they're different, other times they stumble upon it. Regardless, they either march to their own drummer, build a drum, or hire an entire drum core. Whatever they do, it's different than the norm and their stories are worth hearing.

WEB: www.TheRebelRebelPodcast TW: @rebelrebelpod IG: @rebelrebelpod FB: /rebelrebelpodcast/

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Jul 16, 2018

In this episode I'm talking with Lisa Genovese about everything. Lisa is the President of Bottomline Marketing and we talk about marketing, her six principals of brand building, entrepreneurial journeys, disruption and innovation in big markets, brand pivots, scuba diving with sharks, horse jumping, Mickey the Boston Terrier and so much more (it would take three pages to list it all).

Lisa Genovese
www.linkedin.com/in/lisamariegenovese

Bottomline Marketing
www.BottomlineMarketing.ca

People and Links Mentioned in this Podcast
BUSINESS: Culture Smith
FOOD: Alloy Restaurant
BAND: Leaving Thomas
NETFLIX: Colony
BOOKS: Jen Sincero